Delifrance

Before Kobe: In conjunction with Mother's Day and Father's Day, Delifrance had launched their seasonal cakes for these two occasions - namely, Green Tea Mousse cake and Tiramisu cake. Not only did they hope to [...]

VitaSnacks

Before Kobe: VitaSnacks is a European snacks brand, known for its air dried snacks of wide ranging flavours that retain the quality of nutrients of the raw food used. After Kobe: The concept of Space [...]

Rimmel

Before Kobe: Rimmel prides itself as an Eye Expert in the UK and has recently expanded to Singapore, and therefore seeks to build its brand personality as relevant, unique, individualistic, cool and irreverent here as [...]

Ban Choon

Before Kobe: Ban Choon has been strong in their traditional marketing - reaching out to their target audience via moving bus ads. They are looking to establish their presence online in order to reach out [...]

Yikowei

Before Kobe: Having a strong presence in the Chinese community, Yikowei is looking to tap into the Malay community with their pineapple tarts, just in time for Hari Raya Aidilfitri. After Kobe: There were creative [...]

WorkCentral

Before Kobe: WorkCentral was looking out for ways to reach out to a more younger and savvy group of young adults that are finding for co-working spaces. After Kobe: Having a lot of potential being [...]

Qoo10

Before Kobe: Widely-known e-commerce platform, Qoo10 is looking out for more engagement with their target audience especially with their new delivery service and time-sensitive sales event. After Kobe: Qoo10 received a lot of awareness and [...]

Jurong Point

Before Kobe: Being a suburban mall, Jurong Point is constantly looking out for ways to engage with their shoppers and looking to expand beyond their catchment areas. After Kobe: Influencers that stayed in different parts [...]

Tinder

Before Kobe: Limited access to Asian influencers when it initially expanded to Asia from the US. Tinder was also hoping that users will be forthcoming in sharing their experience making friends through its application, just [...]

Shopee

Before Kobe: Shopee is looking at increasing the number of users on their platform, and was hoping that social media marketing would help to raise awareness of the application since its launch. After Kobe: The [...]

The Quarters

Before Kobe: The Quarters hopes that Kobe can help them create hype and buzz to raise the awareness of their restaurant. After Kobe: The strategy is to post to across social media platforms such as [...]

Qanvast

Before Kobe: Qanvast was hoping to increase its brand awareness and number of application downloads as it is a relatively new application in the market. After Kobe: Everyday influencers shared their experience of using Qanvast [...]

NTUC Income

"We're impressed with Kobe! Initially, we're skeptical with such new technologies but Kobe got exactly who our target audience is, the fitness enthusiasts - all we had to do was to sit back and approve the submissions. Even better, Kobe exceed the usual benchmark of engagement rate in influencer marketing by 4 times as well as over-delivering the initial outreach target by 6 times! - Zhang Shuhui, NTUC Income Marketing Manager

Hotsoup

Before Kobe: It is a relatively new soup retailer in the market (operates online), hence it needs to compete with already popular competitors like the Soup Spoon. Therefore, Hot Soup was trying to find its [...]

Ma Maison

Before Kobe: Ma Maison had opened their latest outlet at Takashimaya, which many had not realised this gem that is secluded in the shopping mall. After Kobe: Western and Japanese food enthusiasts get to try this [...]