Singapore is home to a vibrant and diverse community of lifestyle influencers who are making significant waves with their engaging and stylish content. Whether you’re seeking fashion inspiration, beauty tips, travel recommendations, or a peek into everyday life, these influencers have it all. Here’s a closer look at the top 10 lifestyle influencers in Singapore that you should definitely follow in 2024.
1. Andrea Chong (@dreachong) – 308K Followers
Andrea Chong is a dynamic lifestyle influencer whose content spans fashion, travel, and everyday moments. Known for her sophisticated style and travel adventures, Andrea’s Instagram feed is a visual treat filled with chic outfits, stunning destinations, and glimpses of her personal life. Her ability to blend high fashion with relatable day-to-day experiences makes her a favourite among her followers.
2. Mongchin Yeoh (@mongabong) – 306K Followers
Mongchin Yeoh, better known as Mongabong, has carved out a niche for herself in the lifestyle scene with her genuine and relatable content. She shares a harmonious mix of beauty tips, fashion trends, and personal experiences, often accompanied by detailed captions and engaging stories. Her approachable personality and authentic posts resonate well with her audience, making her a trusted source for lifestyle inspiration.
3. Christabel (@bellywellyjelly) – 302K Followers
Christabel, who goes by the handle bellywellyjelly, is a vibrant and cheerful influencer whose colourful feed is sure to brighten anyone’s day. She covers a broad spectrum of topics, including beauty, travel, fitness, and more. Her enthusiastic approach to content creation and her knack for capturing joyful moments make her a standout figure in the influencer community.
4. Soh Pei Shi (@speishi) – 370K Followers
Soh Pei Shi is a prominent lifestyle influencer known for her impeccable fashion sense and high-quality visuals. Her Instagram is a blend of fashion-forward outfits, beauty tips, and travel diaries, often presented with a creative flair. Pei Shi’s ability to curate visually stunning content that tells a story has earned her a substantial following and influence.
5. Debbie (@debbwie) – 452K Followers
Debbie is an influencer who stands out with her edgy style. Her content is a mix of fashion, beauty, and travel. Debbie’s posts often feature striking visuals and unique aesthetics, making her feed a go-to for those looking to stay ahead of fashion trends and explore new styles.
6. Jayley Woo (@jiaqiwoo) – 540K Followers
Jayley Woo is a well-known actress and influencer in Singapore. Her Instagram feed offers a glamorous look into her life, from red carpet events to casual daily activities. Jayley’s content is a captivating mix of fashion, beauty, and entertainment, providing her followers with an insider’s view of the glitz and glamour of the entertainment industry.
7. Cherylene (@cherylenechan) – 116K Followers
Cherylene captivates her audience with her minimalist and sophisticated style. Her content focuses on elegant fashion, beauty routines, and travel adventures, often highlighted by a clean and polished aesthetic. Cherylene’s ability to present a lifestyle of simplicity and elegance appeals to those who appreciate understated luxury and refined taste.
8. Nicole Low (@nicolekittykatx) – 264K Followers
Nicole Low, known as nicolekittykatx, brings a playful and vibrant energy to the influencer scene. Her Instagram is filled with colourful fashion looks, beauty tutorials, and snippets of her fun-filled life. Nicole’s bubbly personality and her ability to engage her followers with lively and spirited content make her a beloved figure in the lifestyle community.
9. Grace (@graceglazee) – 210K Followers
Grace is a lifestyle influencer who offers a balanced mix of fashion, beauty, and wellness content. Her aesthetically pleasing feed, combined with thoughtful and inspiring captions, provides her followers with a comprehensive guide to living a stylish and healthy life. Grace’s approach to content creation focuses on promoting positivity and well-being.
10. Aurelia Ng (@aureliang_) – 276K Followers
Aurelia Ng is known for her elegant and sophisticated style. Her Instagram features a blend of fashion, travel, and lifestyle content, all presented with a touch of class and grace. Aurelia’s posts often showcase luxurious experiences and high-end fashion, making her feed a source of inspiration for those who appreciate the finer things in life.
Conclusion
Whether you’re a brand looking to penetrate the Singaporean market or an individual seeking lifestyle and fashion inspiration, these top influencers possess the key qualities of every successful influencer and are sure to provide engaging and high-quality content that resonates.
For brands aiming to stay connected with their audience through KOL marketing, leveraging the right influencers is crucial. Kobe offers a comprehensive influencer marketing platform to help you achieve this.
If you’re considering engaging influencers and KOLs to promote your brand, don’t hesitate any longer. Contact us to find out more!
