Influencer marketing is expected to be a critical element for brands by 2027, with the projected global spending on engaging KOLs, influencers, and content creators…
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Instagram’s algorithm has changed tremendously over the past couple of years, making it increasingly more complicated for posts to gain visibility on the platform. It…
Depending on the follower count of the social media influencer, they can be categorised into four key types: Nano-influencers: 1,000 – 10,000 followers Micro-influencers: 10,000 – 100,000 followers…
With the advancement in technology, new products are being released every single day, making it hard to keep up-to-date with the latest offerings. So, where…
With their experience in influencing their followers, plus their elegant sense of fashion and exceptionally attractive features, our lifestyle female influencers in Singapore are going…
With KOL and influencer marketing being all the rage, and for good reasons, it is one of the best marketing tools you can leverage to create authentic…
The influencer industry has boomed over the past ten years, with many content creators and social media influencers “specialising” in every industry. Niche influencers have, over the…
The rise of influencer marketing has allowed word-of-mouth marketing to migrate onto the Internet. Influencers appear more genuine and authentic than brands and celebrities; hence,…
Over the years, influencer marketing has established itself as a critical digital marketing strategy. Influencers and key opinion leaders (KOL) lend brands a sense of…
Influencer marketing has risen in prominence over the years and has earned its place as a key pillar of digital marketing. However, despite its…
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