Brothers Benjamin and Randy Toh are the creative minds behind the popular YouTube channel BenRanAway, where they produce engaging vlog-style content across various series. Their videos range from food reviews and hotel stays to trending challenges, with standout series like the ‘Best/Worst Reviewed Series’ garnering significant attention. Since launching their channel in 2011, the duo has cultivated a substantial following by delivering authentic and captivating content. For brands interested in collaborating with these distinctive personalities for influencer marketing purposes, here are five key insights about them:
1. They Were Initially Bloggers
Before venturing into YouTube, Benjamin began his online journey by blogging and sharing his thoughts on fashion, travel, and lifestyle. As social media platforms like Facebook, Instagram, Twitter, and YouTube gained prominence, the brothers recognised the need to adapt to the evolving digital landscape. Transitioning to video content was a natural progression, especially since Randy, who studied motion graphics and broadcast design at Nanyang Polytechnic, preferred creating videos over writing. Their blog, which initially featured mainly pictures, seamlessly evolved into video format, aligning with their strengths and audience preferences.
Also, the channel’s name, ‘BenRanAway,’ cleverly combines the first three letters of their names—’Ben’ from Benjamin and ‘Ran’ from Randy. Randy conceived this idea when brainstorming for a catchy YouTube channel name that would represent both brothers.
2. Childhood Dreams and Career Paths
As children, Benjamin aspired to be a teacher and a singer but chose not to pursue singing, believing his skills weren’t adequate. Randy had a passion for drawing and eventually became a designer, aligning his career with his childhood interests.
3. Benjamin Was the Troublemaker During Childhood
During their childhood, Benjamin was known to be the more outspoken sibling, often talking back when reprimanded, which sometimes led to deeper trouble. In contrast, Randy would disengage by pretending to sleep to avoid scolding. Despite these differences, the brothers share a close relationship with their parents, who maintained a non-controlling parenting style. This open environment allowed them to discuss anything freely and provided them with the freedom to pursue their interests without experiencing a rebellious phase.
4. They Helped Their Mum Launch Her Own YouTube Channel
Benjamin and Randy’s mother has long been a fan favourite on their social media platforms, particularly Instagram, where her warm and charismatic personality shines. Seeing how naturally she connected with their audience and how comfortable she was in front of the camera, the brothers decided to help her start her own YouTube channel, Miss Hippo.
The unique name, Miss Hippo, was Benjamin’s idea. He fondly recalls his childhood, when his mother frequently taught him the word “hippopotamus.” The memory left such a lasting impression that he thought it was the perfect name for her channel. The addition of Miss Hippo to their YouTube repertoire makes Benjamin and Randy two very busy creators. They now juggle managing, filming, and editing content for both BenRanAway and Miss Hippo, showcasing their dedication not just to their craft but also to their family. This also makes them prime candidates for KOL marketing when it comes to navigating the challenging world of being an influencer and content creator.
5. Their Audience is Their Driving Force
Even after more than a decade in the content creation space, Benjamin and Randy’s passion for YouTube remains undiminished. They are constantly brainstorming fresh ideas and exploring new formats to keep their content exciting and engaging. For them, their audience is the primary source of motivation.
The unwavering support of their fans—evident in the enthusiastic engagement they receive with every upload—fuels their determination to keep improving. Whether through heartwarming family moments, humorous challenges, or honest reviews, their deep connection with their viewers forms the foundation of their success. All in all, Benjamin and Randy never take their fans for granted, always expressing gratitude for the immense encouragement that keeps their journey as content creators both meaningful and fulfilling.
Conclusion
BenRanAway is more than just a popular YouTube channel in Singapore—it’s a creative endeavour driven by the shared passions, talents, and family values of brothers Benjamin and Randy Toh. The duo continues to inspire, entertain, and push the boundaries of their creativity for their loyal fans, making them not just content creators but storytellers worth following.
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