With the outbreak of the pandemic, many things have changed in the year. From flexible working arrangements to quarantine measures, consumers have undergone major lifestyle…
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When you think of influencer marketing, you might of influencer marketing for everyday consumer products like fashion and food. After all, influencer marketing seems to…
From cute pet videos to fun vacation photos, social media is saturated with many types of visual content. However, no matter who you are following,…
From fast-fashion brands like Forever 21 to luxury brands like Gucci, many big names in fashion have embarked on influencer marketing. After all, influencer marketing…
Apart from comedic and trendy video content, TikTok is also a place for educating. In fact, TikTok has been a great place for parent marketing…
From the latest dance moves to the trendiest challenges, TikTok has become the platform where users gather to share viral content. We will start off…
TikTok has gained prominence in the last few years for its ingenious content format, where users get to record short, catchy TikTok videos. Although the…
Over the past few months, we have touched on many influencer categories – from fashion influencers to food influencers and the list goes on. Today,…
You may have heard of Instagram’s newest feature – the Instagram reel. However, what exactly is it? Today, we will seek to answer some questions…
For a long time, celebrity-endorsed advertisements have been the primary medium of marketing campaigns. However, influencer marketing has picked up over the years. Unlike conventional…
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