Singapore is home to a vibrant and diverse community of lifestyle influencers who are making significant waves with their engaging and stylish content. Whether you’re…
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Awareness of personal well-being is on the rise. The influencer marketing for health and wellness trends for 2024 clearly shows this phenomenon. With diverse needs…
Xiaohongshu influencer marketing has emerged as a significant social media platform primarily catering to a predominantly female demographic. Xiaohongshu, deeply rooted in Chinese culture, serves…
Influencer marketing is the modern-day magic wand of advertising, especially when it uses an influencer marketing agency. It’s all about using the power of social…
In recent times, influencer marketing for F&B and influencer marketing for restaurants has made a significant impact across various industries, but none more so than…
One of the popular trends in marketing lately is all about influencers. Influencer marketing framework involves using the impact of certain social media users to…
Influencer marketing is expected to be a critical element for brands by 2027, with the projected global spending on engaging KOLs, influencers, and content creators…
Instagram’s algorithm has changed tremendously over the past couple of years, making it increasingly more complicated for posts to gain visibility on the platform. It…
Depending on the follower count of the social media influencer, they can be categorised into four key types: Nano-influencers: 1,000 – 10,000 followers Micro-influencers: 10,000 – 100,000 followers…
With the advancement in technology, new products are being released every single day, making it hard to keep up-to-date with the latest offerings. So, where…
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