Creative Influencer Campaigns Firstly: Instagram is a popular influencer marketing platform where influencers and users can express themselves by sharing photos along with captions. For…
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This session was hosted and moderated by Dr Finola Kerrigan from the University of Birmingham at Singapore Institute of Management (SIM). Here are some…
Influencer marketing examples Influencer marketing has emerged as an extremely powerful and efficient marketing tactic for many brands across the globe. As a result, many…
The Instagram verified symbol When you see the blue verification tick beside an influencer’s name, it does add a certain degree of status to him/her….
Millennial Marketing A look into the history of marketing and we find marketing evolving along with the times. The characteristics of marketing for different time…
Influencer marketing What is influencer marketing? Brands find it challenging when figuring out the accuracy of influencer selection. How to properly evaluate potential influencer partners and…
Is Your Social Media Marketing Strategy Effective? Here’s How You’ll Know Definition of Social Media Return On Investments (ROI) Social media ROI comes down to having…
Marketing Parents influencers Sure, I get it. If you are a small business looking for someone to help you promote your product, taking the first…
Having plans in mind to launch a new product in the market but don’t know where to start? When it comes to Go Big, we…
Looking for Influencers on your own? I’m sure by now most of marketers like you are familiar with the term influencer that has been wiggling…
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