Nowadays, fashion inspiration is just a scroll away thanks to the internet. Gone are the days when style enthusiasts relied solely on glossy magazines to stay updated with the latest trends. Now, social media platforms, especially Instagram, have become the go-to source for fashion-forward ideas. In Singapore, a vibrant hub of cultural diversity and innovation, male fashion bloggers are making waves with their unique styles and looks. This article highlights the trendsetters who are redefining men’s fashion in the Lion City and are the perfect partners for anyone looking to get started with KOL marketing.
1. Glenn Goh (@glenngoh) – 33.7K followers
Glenn Goh is a trailblazing Singaporean fashionista and influencer who brings a distinctive blend of styles to his content. His daring and innovative approach to fashion has earned him a loyal following with whom he shares his striking outfits, style tips, and industry insights. Frequently travelling between fashion hubs like Taiwan, Shanghai, and Singapore, he continues to challenge and redefine modern masculinity in fashion, all while collaborating with some of the top brands in the world. This combination of characteristics has made him highly sought-after for anyone looking to dip their toes into and succeed in the wide world of fashion influencer marketing in Singapore.
2. Myke Motus (@mykemotus) – 44.2K followers
Myke Motus is a talented Singapore-based influencer and a creative force with a wide range of passions. Ranking at the top of his interests is fashion, and he’s an enthusiast who seamlessly integrates his artistic vision into his style. On his Instagram page, Myke frequently shares his fashion inspirations, showcasing a mix of contemporary and classic looks. His keen eye for detail and his ability to blend different fashion elements have made him a go-to influencer for fashion advice. Last but not least, Myke’s growing influence in the fashion community and frequent participation in fashion events has made him a prime partner for collabs with some of the biggest brands in the industry today.
3. Daryll (@daryllalexiusyeo) – 3K followers
Daryll Alexius Yeo is a trendsetting creative consultant and fashion stylist with a knack for weaving captivating stories through clothing. Thanks to his talents, he has successfully carved out a niche for himself in the fashion industry that has caught the eye of international streetwear brands and high-end fashion houses alike, leading to many successful collaborations under his belt. Daryll’s IG page is a treasure trove of fashion editorials, style inspiration, and behind-the-scenes glimpses into his creative process, reflecting his innovative vision and deep industry knowledge.
4. Daniel (@danielboey) – 17.1K followers
Daniel Boey is hailed as The Lion City’s very own godfather of fashion. Currently, he stands as a celebrated creative director and fashion stylist whose 30 years of experience in the industry have proven instrumental in shaping Singapore’s fashion landscape. He is best known for embracing technology and digital platforms to set new trends and standards, as well as for founding “The Front Row,” Singapore’s first virtual fashion festival that continues to attract local and international designers alike. His Instagram page showcases his work, fashion inspirations, and behind-the-scenes content, reflecting his passion for pushing the boundaries of fashion.
5. Martin Wong (@martyzwong) – 7.5K followers
Martin Wong is a well-known fashion consultant and celebrity stylist based in Singapore who boasts extensive experience in both fashion and commercial styling. He has built a name for himself by working with and creating standout looks for high-profile clients both local and overseas for more than 16 years now. His expertise spans various areas, including editorial shoots, celebrity styling, and image consulting for commercial projects that range from music videos, feature films, and much more. Martin has collaborated with well-known figures and participated in major styling campaigns, offering bespoke fashion solutions for individuals and brands alike. He places a strong emphasis on combining aesthetics with functionality, ensuring that every look aligns with his client’s personality or the brand’s identity
6. Aaron Lin (@aaronlin_monroe) – 67.4K followers
Aaron Lin is the Co-Founder and Managing Director of Headquartors, a Singapore-based venture. In addition to his entrepreneurial role, Aaron is a photographer and creative professional with a passion for men’s fashion, lifestyle, and travel. He is known for blending his artistic eye with business acumen, building Headquartors into a dynamic platform. Aaron shares his journey and creative pursuits on Instagram, where he engages with audiences interested in fashion, travel, and urban culture
7. Melvin Ong (@melvinoyx) – 32.3K followers
Melvin Ong is a Singapore-based fashion and lifestyle influencer who mainly focuses on creating content that highlights fashion, stylish outfits, café visits, and flat lays. Despite having a background in banking and financial services from Ngee Ann Polytechnic, his passion for fashion, design, and Korean culture shapes much of his social media presence. He admires and draws inspiration from other influencers such as Drea Chong, Jemma Wei, and Christabel Chua (aka Bellywellyjelly). Additionally, he enjoys sharing creative ideas with his followers and collaborating with brands that align with his values. Beyond content creation, Melvin has expressed enthusiasm for future academic pursuits and continuing to explore new opportunities in style and branding
8. Kev Chatchapon (@kevchatchapon) – 183K followers
Kev Chatchapon is a prominent male influencer based in Singapore, known for his bold, experimental, and carefully crafted style that’s designed to make a statement. His fashion choices often blend elements of streetwear with high fashion, resulting in edgy and standout looks. With 183,000 followers on Instagram, Kev has become a notable figure in Singapore’s fashion scene, consistently engaging audiences with carefully crafted outfits and daring accessories. All in all, his Instagram feed not only showcases his unique fashion sense but also serves as a source of inspiration for those looking to experiment with different styles.
9. Krison Sum (@krisonsum) – 151K followers
Known for his playful yet refined style, Krison curates outfits with a foundation of clean aesthetics, infused with elements of boldness and flamboyance. His participation in fashion events reflects his flair for combining minimalism with eye-catching details.
Though he describes fashion as his primary passion beyond academics, his love for well-crafted designs and beauty products highlights his well-rounded lifestyle. He has shared his favourite skincare essentials publicly, offering followers a glimpse into how he incorporates beauty routines into his busy schedule.
10. Hamza Zaidi (@hamzazaidi) – 97.6K followers
Hamza Zaidi is a prominent menswear influencer based in Singapore whose content focuses on practical, stylish looks suited to the city’s tropical climate, helping men elevate everyday outfits without sacrificing comfort. He frequently shares “get ready with me” videos, offering tips on how to mix and match wardrobe essentials. Hamza’s approachable style and fashion advice resonate with a wide audience, making his platform a valuable resource for modern men looking to refine their daily fashion game.
Conclusion
Singapore’s diverse and dynamic fashion scene has plenty of male personalities offering something unique to the table, with each showcasing their personal styles through engaging content that can inspire anyone to elevate their own fashion game. Whether through bold outfits, trendsetting ideas, or lifestyle insights, these online celebrities are not just influencers but also trendsetters who contribute significantly to the local fashion landscape. As you explore their profiles, you’ll find a wealth of inspiration to enhance your wardrobe and express your individuality through fashion.
To get started with influencer marketing for your fashion business, consider partnering with our team at Kobe today! As a leading influencer agency, we have the expertise, resources, and solutions to help you execute the most authentic and impactful marketing campaigns possible.
Don’t hesitate to reach out to us at any time and get started on working with the best social media influencers in town.
