Over the past few weeks, we have talked about various categories of influencers. From fashion to parent influencers we have touched on quite a few…
Team KobeFebruary 7, 2020
You might have heard of the rise in e-commerce in China. This trend is due to many factors, one of them being the prominence of…
Team KobeJanuary 31, 2020
From Chanel to Gucci, these influencers are the ones that are always the most well aware of the latest drops in high-end fashion. Luxury influencers…
Team KobeJanuary 24, 2020
Let us all admit we have all been addicted to some form of game at some point in our lives. After all, gaming is not…
Team KobeJanuary 17, 2020
Arguably the best streaming site, YouTube has come a long way since its start in 2005. You could credit a big part of YouTube’s success…
Team KobeJanuary 3, 2020
There are many ways you can categorise influencers. For instance, by the content they post, their follower number or even by the stage of life…
Team KobeDecember 27, 2019
In the modern, fast-paced world, there has been an increased call for environmental protection. Hence, it has become a global trend for sustainability movements, with…
Team KobeDecember 20, 2019
In the vibrant and diverse landscape of Singapore, Indian influencers have carved out a significant niche, captivating audiences with their unique content and engaging personalities.…
Team KobeDecember 13, 2019
Each generation of cellular technology has made great strides and brought equally great advances. Now, What is 5G? It is the fifth-generation cellular network technology.…
Team KobeNovember 25, 2019
At the heart of influencer marketing, we have the people that are in charge of connecting your brand with your audience — the influencers. Influencers…
Team KobeNovember 1, 2019
Influencer marketing campaigns can achieve phenomenal success if done well. What then constitutes a successful influencer marketing campaign? There is no set formula for an…
Team KobeNovember 1, 2019
Introduction We are sure you have seen social media users promoting big name brands on social media. From H&M (clothing store) to Mcdonalds, influencers…
Team KobeOctober 25, 2019
You have a product you want to promote. Therefore, you look for any influencer to get them to feature your product on their social media…
Team KobeOctober 25, 2019
Did you know that influencer marketing has a specific way of measuring ROI (return of investment)? This is due to the unique nature of…
Team KobeOctober 18, 2019
At the bedrock of any influencer marketing campaign, we have our influencers. The group of people that have been a big role to play in…
Team KobeOctober 18, 2019
Influencer marketing. It refers to marketing through influencers. Influencer marketing is relatively new to the scene. Therefore, changes are constantly being made, new trends are…
Team KobeOctober 11, 2019
When Instagram first started in 2009, no one expected it to be the huge success it is today. It differentiated itself from other social media…
Team KobeOctober 11, 2019
We have seen it all, from live streams to the 24 hour stories. The social media features today have been geared towards real time content.…
Team KobeOctober 4, 2019
Are you more likely to believe in what you hear on television or what you hear from your close friends? Well, when it comes to…
Team KobeOctober 4, 2019
Southeast Asia has been deemed as a market full of potential, with several economies that are rapidly growing. Therefore, today’s article hopes to help out…
Team KobeSeptember 27, 2019