In recent times, influencer marketing for F&B and influencer marketing for restaurants has made a significant impact across various industries, but none more so than…
One of the popular trends in marketing lately is all about influencers. Influencer marketing framework involves using the impact of certain social media users to…
When it comes to social media management, engagement is the most important thing. It indicates that people have seen and understood your content. To maximize…
Influencer marketing is expected to be a critical element for brands by 2027, with the projected global spending on engaging KOLs, influencers, and content creators…
Data Bridge Market Research projects that the influencer marketing sector, valued at over $7.36 billion in 2021, will reach $69.92 billion by 2029. Despite this…
Instagram’s algorithm has changed tremendously over the past couple of years, making it increasingly more complicated for posts to gain visibility on the platform. It…
In marketing, influencers have emerged as instruments with the ability to mold opinions, impact buying decisions, and even alter the audience behaviors, especially in sponsored…
TikTok witnessed explosive global growth as a short-form video-sharing app, maintaining user engagement through its algorithm-driven content feed and user-friendly interface. The platform's focus on…
How To Find Your Own Niche Influencers For Your Marketing Strategy In today's social media-driven world, influencers play a crucial role. It's not just…
Many people these days have become more accustomed to engaging in e-commerce transactions with technological advancements. Thanks to social media, the opportunities for the emergence…
In the world of social media marketing, TikTok has become a powerful tool for brands. With its rapidly growing user base and creative opportunities, it's…
Depending on the follower count of the social media influencer, they can be categorised into four key types: Nano-influencers: 1,000 – 10,000 followers Micro-influencers: 10,000 – 100,000 followers…
With the advancement in technology, new products are being released every single day, making it hard to keep up-to-date with the latest offerings. So, where…
Are you looking to explore influencer marketing in Southeast Asia? As the digital landscape continues to evolve, leveraging the power of influencers has become a…
With their experience in influencing their followers, plus their elegant sense of fashion and exceptionally attractive features, our lifestyle female influencers in Singapore are going…