Before the digital age, advertisers were limited to traditional media like newspapers and magazines. However, with the advancement of technology, the sphere of marketing is…
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2020 has been a year of great validation for Kobe and the influencer marketing industry. We're grateful and excited to share that we've won both...
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Influencer Marketing And Trouble Influencer marketing can achieve phenomenal success if done well. Dubbed as one of the more successful industries in the world of…
What is TikTok? Known as “Douyin” in China, TikTok rose to prominence in the United States. It now boasts its presence in 150 markets with…
Branding creates a memorable impression on consumers. This allows your customers to form rough expectations on what they can expect from your company. And with…
As of April 2020, the percentage of internet users that have Ad-blocking tools is 46% worldwide. That is a potential 46% of the digital audience…
“Those who remained in [Singapore] used complex relationships among Chinese kinfolk; they shared food, housing, and clothing, and minimized the negative impacts. They spread work…
The coronavirus outbreak has caused quite a calamity for many businesses. Many business operations came to a pause. But we all know that the ability…
As of 7th of April, Singapore entered the circuit breaker period. In a bid to flatten the COVID-19 curve, our country has set up numerous…
What is SEO? SEO is short for Search Engine Optimization. Essentially it is just a set of rules content creators tend to follow in order…
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