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Singapore’s YouTube scene is thriving with talented creators who produce engaging and diverse content. From lifestyle vlogs to food challenges, these top YouTubers have amassed large followings and continue to inspire and entertain their audiences. Their influence extends into both KOL marketing and influencer marketing, showcasing their ability to drive trends and connect with viewers on a personal level.

Here are the 10 YouTubers in Singapore you should definitely follow.

1. Celine Leong (@moochihehe) – 376K Followers

Celine Leong (@moochihehe) - 376K Followers

Celine Leong captivates her audience with her charming personality and diverse content. Her channel features a mix of lifestyle vlogs, humorous skits, and personal stories, offering viewers an engaging and entertaining experience. Celine’s approachable style and genuine engagement make her a favourite among Singaporean viewers, who appreciate her authenticity and relatable content.

2. Sushi (sneakysushii) – 68.1K Followers

Sushi (sneakysushii) - 68.1K Followers

Sushi, also known as @sneakysushii, brings a unique flair to the Singaporean YouTube community. With content that ranges from hilarious skits to insightful commentary, Sushi’s channel is a go-to for entertainment and thought-provoking videos. His creative approach and engaging personality keep viewers coming back for more.

3. Brenda Tan (@wordweed) – 19.6K Followers

Brenda Tan (@wordweed) - 19.6K Followers

Brenda is a rising star on YouTube known for her candid and relatable content. Her vlogs often delve into personal experiences, offering a refreshing and authentic look at everyday life. Brenda’s honest and heartfelt videos resonate deeply with her audience, making her a must-follow creator.

4. Trevor Tham (@trevtham) – 100K Followers

Trevor Tham (@trevtham) - 100K Followers

Trevor Tham, known as @trevtham, has built a substantial following with his humorous and engaging content. From comedic sketches to lifestyle vlogs, Trevor’s channel offers a mix of entertainment that appeals to a wide audience. His witty and charismatic style makes his videos highly enjoyable.

5. Zermatt Neo (@zermattneo) – 440K Followers

Zermatt Neo (@zermattneo) - 440K Followers

Zermatt Neo is a well-known food YouTuber in Singapore. His channel features epic food challenges, mouth-watering food reviews, and culinary adventures. Zermatt’s passion for food and his entertaining approach to content creation have earned him a loyal following and widespread acclaim.

6. Jianhao Tan (thejianhaotan) – 676K Followers

Jianhao Tan (thejianhaotan) - 676K Followers

Jianhao Tan is one of Singapore’s most popular YouTubers. His channel features a variety of content, including comedic skits, vlogs, and challenge videos. Jianhao’s creativity and consistency in producing high-quality content have made him a household name in the YouTube community.

7. Soh Pei Shi (@speishi) – 370K Followers

Soh Pei Shi (@speishi) - 370K Followers

Soh Pei Shi is a versatile YouTuber who covers everything from beauty and fashion to lifestyle and travel. Her polished and stylish videos provide viewers with inspiration and practical tips. Pei Shi’s engaging personality and keen eye for aesthetics make her channel a must-watch.

8. Mongchin Yeoh (@mongabong) – 306K Followers

Mongchin Yeoh (@mongabong) - 306K Followers

Mongchin Yeoh, known as @mongabong, is a popular lifestyle and beauty YouTuber. Her channel features makeup tutorials, fashion hauls, and personal vlogs. Mongchin’s warm and friendly demeanour, combined with her informative content, makes her a favourite among beauty enthusiasts.

9. Naomi Neo (@naomineo_) – 923K Followers

Naomi Neo (@naomineo_) - 923K Followers

Naomi Neo is a prominent YouTuber with a massive following. Her content ranges from lifestyle vlogs to beauty tutorials and personal stories. Naomi’s authenticity and openness with her audience have earned her a significant and dedicated fanbase. Her influence extends beyond YouTube, making her a key figure in Singapore’s social media landscape.

10. Wendy Cheng (@xiaxue) – 575K Followers

Wendy Cheng (@xiaxue) - 575K Followers

Wendy Cheng, known as @xiaxue, is one of Singapore’s pioneering YouTubers. Her bold and unapologetic style has garnered her a large following. Wendy’s channel features a mix of beauty tips, lifestyle content, and personal opinions. Her distinctive voice and fearless approach to content creation have made her a standout personality in the YouTube community.

Conclusion

No matter if you’re aiming to penetrate the Singaporean market or just searching for engaging content, Singapore’s leading YouTubers provide a wealth of options to match any interest. Collaborating with these prominent creators can greatly boost your brand’s presence and effectiveness. To connect with your own niche influencers and amplify your brand’s influence, consider using Kobe’s comprehensive influencer marketing platform. Discover the advantages of KOL marketing and advance your business by reaching out to us now!

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