What comes to mind when you think of TikTok? You may think of things like short viral videos, or a platform for the creative. However,…
Team KobeJuly 15, 2022
The Salient Blog
Company news & random thoughts
Influencer marketing is a constantly developing and dynamic sector. New terms are used in the world of influencer marketing, and uncertainty over what they all…
Team KobeJuly 12, 2022
With over a billion monthly active users on the platform, Tiktok’s content has expanded to include all types of unique videos. From the ubiquitous dance…
Team KobeJuly 8, 2022
Influencer marketing strategies have exploded in the digital marketing industry in recent years. Once regarded as a passing trend, the use of KOLs and influencers…
Team KobeJuly 5, 2022
Hashtag utilisation is one of the critical factors that make up for a successful marketing campaign. We often see them on social media platforms such as Instagram,…
Team KobeJune 28, 2022
YouTube is not just all about fun vlogs and comedic skits that will make you laugh your lungs out. There are also plenty of YouTubers…
Team KobeJune 22, 2022
What do you think of when it comes to TikTok? Lip-sync videos? Dance challenges? Dalgona coffee? While several dance and lip-sync challenges have become viral…
Team KobeJune 17, 2022
As our eyes have become figuratively glued to digital screens, businesses from various sectors and industries are also embracing digital media as a form of…
Team KobeJune 14, 2022
In 2021, TikTok hit the milestone of having over 1 billion monthly active users on the platform. Indeed, TikTok can be deemed to be the…
Team KobeJune 10, 2022