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5 Benefits of Using Virtual Influencers

In the course of history, marketers have used a range of personalities to strengthen their brand image in marketing campaigns. From cartoon characters to celebrities…

Team KobeFebruary 1, 2021

Guide influencer marketing Uncategorized

4 Tips To Gain Customer Trust Thorugh Influencer Marketing in 2021

One of the biggest obstacles that arise with any marketing campaign is the issue of trust and credibility. How exactly do we get consumers to…

Team KobeJanuary 25, 2021

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What Are Instagram Guides And How Can Marketers Use Them?

Instagram Guides (IG Guides) are a new feature that was recently rolled out by Instagram in November of 2020. Initially created for health and wellness…

Team KobeJanuary 20, 2021

Guide influencer marketing Marketers

How Much Does Influencer Marketing Cost?

One of the most common questions we get is “how much do we have to pay an influencer”? Or rather, "how much does influencer marketing…

Team KobeJanuary 15, 2021

Guide influencer marketing Influencer Marketing Strategy Marketers

5 Influencer Marketing Campaign Ideas And Strategies To Overcome Creative Blocks

In the marketing industry, marketers are constantly on the roll for the next great idea. Behind every viral content marketing campaign, often lies an ingenious…

Team KobeJanuary 11, 2021

Guide influencer marketing Marketers Uncategorized

3 Ways To Increase Customer Engagement With Influencer Marketing

Before the digital age, advertisers were limited to traditional media like newspapers and magazines. However, with the advancement of technology, the sphere of marketing is…

Team KobeDecember 25, 2020

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3 Ways To Use Influencer Marketing In Marketing Funnel

How can we improve our marketing strategy with influencer marketing? You might think that influencer marketing is a simple transaction where money is paid for…

Team KobeDecember 18, 2020

Guide influencer marketing Marketers

Singaporean Influencers And Their Roles On Social Media Platforms

What comes to mind when you hear "social media"? Instagram? Followers? Singaporean influencers? From socialising to keeping in touch, social media platforms have been an…

Team KobeDecember 11, 2020

Digital Marketing Influencer Content Creation influencer marketing

Social Media Marketing in 2021 | Key Social Media Trends to Look Out For

In 2020, the world was hit by the outbreak of the pandemic. From businesses to schools, all of us had to adapt to a new…

Team KobeDecember 4, 2020

The Salient Blog

5 Influencer Marketing Campaign Ideas And Strategies To Overcome Creative Blocks

3 Ways To Increase Customer Engagement With Influencer Marketing

3 Ways To Use Influencer Marketing In Marketing Funnel

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