Community is the lifeblood of social media platforms, playing a crucial role in their success and impact. At its core, social media is about connecting…
Team KobeMay 2, 2024
The Salient Blog
Company news & random thoughts
Social media is now a big part of our everyday lives. Generation Z, also known as Gen Z, has a special bond with these platforms.…
Team KobeApril 23, 2024
Xiaohongshu influencer marketing has emerged as a significant social media platform primarily catering to a predominantly female demographic. Xiaohongshu, deeply rooted in Chinese culture, serves…
Team KobeApril 8, 2024
Ever find yourself in a time crunch, craving a quick dose of entertainment or enlightenment? YouTube short-form content is your way to a world where…
Team KobeApril 4, 2024
In the bustling streets of Shanghai, where fashion and trends collide, there's a digital secret weapon Xiaohongshu, China's social commerce. It's your new go-to for…
Team KobeMarch 28, 2024
Picture this: diving headfirst into a world where every scroll unveils a symphony of creativity and rhythm. When it comes to TikTok, one of the…
Team KobeMarch 13, 2024
Influencer marketing is the modern-day magic wand of advertising, especially when it uses an influencer marketing agency. It's all about using the power of social…
Team KobeFebruary 23, 2024
In recent times, influencer marketing for F&B and influencer marketing for restaurants has made a significant impact across various industries, but none more so than…
Team KobeFebruary 16, 2024
One of the popular trends in marketing lately is all about influencers. Influencer marketing framework involves using the impact of certain social media users to…
Team KobeFebruary 7, 2024