In marketing, influencers have emerged as instruments with the ability to mold opinions, impact buying decisions, and even alter the audience behaviors, especially in sponsored…
TikTok witnessed explosive global growth as a short-form video-sharing app, maintaining user engagement through its algorithm-driven content feed and user-friendly interface. The platform's focus on…
How To Find Your Own Niche Influencers For Your Marketing Strategy In today's social media-driven world, influencers play a crucial role. It's not just…
Many people these days have become more accustomed to engaging in e-commerce transactions with technological advancements. Thanks to social media, the opportunities for the emergence…
In the world of social media marketing, TikTok has become a powerful tool for brands. With its rapidly growing user base and creative opportunities, it's…
Depending on the follower count of the social media influencer, they can be categorised into four key types: Nano-influencers: 1,000 – 10,000 followers Micro-influencers: 10,000 – 100,000 followers…
With the advancement in technology, new products are being released every single day, making it hard to keep up-to-date with the latest offerings. So, where…