In today’s social media-driven world, Instagram is not just a platform for individual influencers—it’s also a space where couples are capturing the attention of millions. Whether they’re dishing out relationship goals, sharing fashion tips, or showing off their adorable pets, influencer couples are a popular niche, especially when it comes to influencer marketing in Singapore. These duos showcase their unique chemistry while engaging their audiences with relatable, entertaining, and visually stunning content. Here are 10 Instagram influencer couples you’ll want to start following right away.
1. Bert and Lulu (@bertandlulu) – 423K Followers
Bert and Lulu have taken Instagram by storm with their fun-loving and candid content. From travel adventures to food reviews, their posts exude a natural chemistry that their audience finds captivating. With 423K followers, they’re a prime example of how KOL marketing can thrive through genuine connection and humour. Whether they’re attending local events or simply hanging out at home, their ability to keep it real has made them a favourite couple to follow.
2. Mongchin Yeoh (@mongabong) – 311K Followers & Matthias (@matthiashaha) – 3.7K Followers
Mongchin, or Mongabong as she’s known on Instagram, is a lifestyle and beauty influencer, while her husband Matthias maintains a smaller account. Together, they’ve created an online presence that highlights their relationship milestones, travels, and daily adventures. Mongchin’s beauty tips and Matthias’s light-heartedness make for a perfect blend of content that keeps followers entertained and inspired. In recent years, they have also welcomed a new addition, their son Micah, into their family.
3. Xenia Tan (@hotcheekylace) – 146K Followers & Shawn Thia (@shawnthia) – 40.5K Followers
Xenia Tan and Shawn Thia are a stylish couple who balance their professional lives with their social media presence. Xenia, known for her impeccable style, frequently shares beauty and fashion insights, while Shawn brings a fun and quirky energy to the duo’s content. Together, they are a great example of how influencer couples can complement each other’s personalities, creating engaging content for both their individual and shared audiences.
4. James Seah (@jamesseah) – 59.7K Followers & Nicole (@nicolechangmin) – 100K Followers
James Seah and Nicole Chang Min are a power couple in the local influencer scene. With James’s growing acting career and Nicole’s fashion and lifestyle influence, they manage to strike the perfect balance between their personal and professional lives. Their Instagram feeds offer a mix of behind-the-scenes looks at their work, stylish couple outfits, and heartwarming moments, making them a dynamic pair worth following.
5. Benjamin Kheng (@benjaminkheng) – 462K Followers & Naomi Yeo (@naomiyhs) – 70.4K Followers
Benjamin Kheng and Naomi Yeo are two multi-talented individuals who have carved out successful careers in entertainment, music, and social media. Benjamin, a singer-songwriter, and Naomi, an actress and radio host, offer followers a glimpse into their exciting lives, filled with music, travel, and love. Their relationship serves as a source of inspiration for fans, making them one of the top couples to follow in Singapore’s influencer scene.
6. Jianhao Tan (@thejianhaotan) – 720K Followers & Debbie (@debbwie) – 480K Followers
Jianhao and Debbie are perhaps one of the most well-known influencer couples in Singapore. Jianhao’s comedic skits and vlogs have amassed a massive following, while Debbie’s lifestyle and fashion posts add a touch of elegance to their shared online presence. Together, they represent a true digital powerhouse, and their journey as a couple continues to captivate audiences across different platforms.
7. Cherylene Chan (@cherylenechan) – 115K Followers & Ryan Tan (@ryanxgo) – 82.1K Followers
Cherylene and Ryan are a relatively new but fast-growing influencer couple on Instagram. With Cherylene’s background in beauty and fashion and Ryan’s creative flair, their joint content showcases their vibrant personalities. Their collaborations often include lifestyle shoots, fun challenges, and relationship insights, making them a relatable and entertaining pair for their followers.
8. Xiao Qian and Zehvier (@xiaoqianandzhevier) – 1.1K Followers
Though they have a smaller following compared to others on this list, Xiao Qian and Zehvier are an up-and-coming influencer couple worth watching. Their adorable posts and down-to-earth content give their followers a glimpse into their sweet relationship. As they continue to grow their presence, this duo has the potential to become a household name in Singapore’s influencer space.
9. Aden Tan (@adentyz) – 53.3K Followers & Byul Lee (@leebyulbyul) – 96K Followers
Aden and Byul are a fashion-forward couple who love sharing their passion for travel and street style with their followers. Their Instagram accounts are filled with stunning outfits, travel inspiration, and cute couple photos, making them a visual treat for anyone looking to follow couples who know how to keep it stylish. Their content speaks volumes about how well they complement each other, both in real life and on Instagram.
10. Tiara (@tiarabean) – 166K Followers & Braven Yeo (@bravenyeo) – 239K Followers
Tiara and Braven are another beloved couple in the Singapore influencer scene, known for their dynamic personalities and aesthetic content. Whether they’re documenting their daily lives, creating fun challenges, or showcasing their travels, they never fail to engage their large and loyal audience.
Conclusion
These 10 Instagram couples not only represent the power of love but also the strength of collaboration in the influencer marketing world. By working together, these duos amplify their reach and provide even more value to their audience. From travel adventures to fashion inspiration, their content speaks to a variety of interests while maintaining authenticity and connection with their followers.
If you’re a brand looking to connect with influencer couples, tapping into their unique dynamic could be the game-changer your marketing strategy needs. At Kobe, we specialise in helping brands leverage the potential of influencers and KOLs. If you’re thinking of taking your brand’s reach to the next level, don’t hesitate to get in touch with us. Let’s work together to create impactful campaigns that resonate with your audience!
