As online shopping has become an integral part of our lives, it is important to engage consumers through live shopping to enhance the brand experience, together with other part of your marketing strategy. In this guide, we will cover what is live shopping and why it is important for your business to be a part of it. Lastly, you will also learn the ‘how’ to implement some of the steps to make your campaign a successful one. Download your live shopping strategy 2021 now.