10 Singapore Food Influencers & Bloggers To Follow In 2024

10 Singapore Food Influencers & Bloggers To Follow In 2025

Singapore’s food scene is a vibrant melting pot of cultures, flavours, and unforgettable dining experiences—and at the heart of it all are the food influencers…

Team KobeAugust 5, 2025

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Why Influencer Marketing is Essential for Modern Brands

In today's fast-paced digital world, traditional advertising faces growing challenges. Consumers are increasingly turning away from conventional ads, instead placing their trust in recommendations from…

Team KobeJuly 31, 2025

influencer marketing Tips

Why Everyone’s Talking About EstelleFly: 5 Fun Facts to Know

In today’s buzzing world of influencer marketing, some personalities effortlessly capture the spotlight. Among famous influencers in Singapore, one name that’s creating a buzz is…

Team KobeJuly 22, 2025

influencer marketing

The Evolution to Creator Marketing: Adapting Your Strategy for Content-First Algorithms

Is influencer marketing dead? This question often sparks debate. Many think of it as just hiring popular celebrities. But saying it's "dead" is wrong. It's…

Team KobeJuly 14, 2025

Digital Marketing Marketing

Winning Gen Z: Navigating Influencer Marketing on Social Media

Social media isn’t just a part of life for Generation Z—it is life. Born between the mid-1990s and early 2010s, Gen Z has never known…

Team KobeJuly 9, 2025

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6 Years Strong: Winning “Influencer Agency of the Year” — Again!

Influencer Agency Award of the Year 2025 We’re thrilled to share that we’ve been named “Influencer Agency of the Year” for the 6th consecutive year…

Team KobeJuly 2, 2025

influencer marketing Tips

From Unknown to Unforgettable: 5 Facts About Cayydences

If you’ve spent any time on TikTok in Singapore, chances are high that you’ve stumbled across a video of someone dancing, ranting, or making a…

Team KobeJuly 1, 2025

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Influencer Marketing Strategy

Is Influencer Marketing Dead? Why ‘Creator Marketing’ is the New Frontier

The whispers have grown louder in marketing circles: "Is influencer marketing dead?" Once hailed as the golden child of digital strategy, connecting brands with vast…

Team KobeJune 30, 2025

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Beyond the Launch: Leveraging Influencers for Social Media Hype and Conversions

In today's hyper-competitive digital landscape, simply launching a new product or opening a new store isn't enough; brands need to generate genuine excitement and conversation…

Team KobeJune 24, 2025

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